A billionaire sits on the board of a prominent university. He's given them millions. And he never picks up the phone when the fundraiser calls.

A brand once offered Movember $30 million. Justin "JC" Coghlan turned it down.

They can shut down the pyramids and arrange a proposal on an iceberg. But that's not what builds real loyalty.

Most people have never heard of the four-billion-dollar organization that has helped save 70 million lives. That is by design.

Most brokers qualify prospects to protect their time. Bob Denison thinks that's one of the laziest things you can do in sales.

What do the ultra-wealthy actually look for before they trust someone? Steve has advised billionaires, founders, and global executives on aircraft worth tens or even hundreds of millions of dollars.