INSIGHTS & ARTICLES

How the ultra-wealthy think, act, and invest.

WealthQuotient articles help professionals and fundraisers engage high-net-worth and ultra-wealthy individuals, from what shapes their decisions to how those relationships become clients and donors.

INSIGHTS & ARTICLES

How the ultra-wealthy think, act, and invest.

WealthQuotient articles help professionals and fundraisers engage high-net-worth and ultra-wealthy individuals, from what shapes their decisions to how those relationships become clients and donors.

SEPTEMBER 16, 2026

SEPTEMBER 16, 2026

Press Release: WealthQuotient launches its new website

New site brings together the firm’s five-step methodology, Relationship Intelligence, and coaching across luxury, financial services, and philanthropy

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JULY 17, 2025

JULY 17, 2025

Magazine Profile: Referrals don't happen by accident

In this magazine profile, Brian Gonzales explains why aviation sales teams rarely ask for introductions, and how building relationships with principals, not only their pilots and assistants, opens a steady path to qualified prospects.

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SEPTEMBER 21, 2020

SEPTEMBER 21, 2020

Inman Article: Prospecting high-net-worth clients? Avoid these 3 massive mistakes

When it comes to high-net worth markets, referrals are one of the only paths for accessing top clients. As an agent, what mistakes are you making when asking for referrals? Here's how to diagnose the problems and a few ways to fix them.

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JUNE 15, 2020

JUNE 15, 2020

APRA White Paper: Reassessing prospect identification

Written with the APRA Florida Chapter, this 2020 whitepaper argues that wealth screening leaves out the question that decides most outcomes: whether your team has a real path to the prospect.

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Your next major opportunity may already be one introduction away.

Let’s identify the relationships that can open the door, build the ones that are missing, and turn referrals into a repeatable source of growth.

Your next major opportunity may already be one introduction away.

Let’s identify the relationships that can open the door, build the ones that are missing, and turn referrals into a repeatable source of growth.